Infringe Magazine: RAPUNZEL BETTENCOURT

Apr 3

Rapunzel Bettencourt transforms a classic fairytale archetype into a contemporary visual world rooted in glamour, desire, and self-determined power. Set within a heightened universe of glitter, light, and movement, the work reinterprets ascension not as rescue, but as performance is where identity is both constructed and claimed in real time.

At the center is a figure envisioned as both muse and force: a woman with cascading hair moving through space like liquid light, navigating a pole transformed into her tower and her stage. Wrapped in silver and refracting every flicker of light, she exists as a living disco fantasy and part illusion, part embodiment of control. Rather than a damsel in distress, she becomes the architect of her own elevation, turning movement into language and performance into liberation.

My Roles: Creative/Art Director